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Mike SilvaOct 6, 2021 1:16:00 AM2 min read

Service Electric Cable TV Streamlines Operations with Nrby, Inc. Location Intelligence Platform

SmartPin™ technology, Nrby VU™ deliver real-time visibility into status of plant assets

Manchester, NH and Bethlehem, PA; Apr. 21, 2022Nrby, Inc. a leader in dynamic location intelligence for service provider operations, and Service Electric Cable TV & Communications today announced that the Nrby location intelligence platform has been deployed in Service Electric systems in eastern Pennsylvania and western New Jersey.

Service Electric is using Nrby’s Nrby VU™ business intelligence tools and app-based SmartPin™ geolocation technology to address two key needs: Gaining visibility into status and performance of plant assets so failures or impairments are addressed automatically; and replacing cumbersome paper-based workflows with digital processes for real-time access to network information and status, enabling Service Electric to keep up with growth.

Nrby gives operations teams automated, 360-degree views of maintenance activities from planning to execution to completion, reducing operating costs and increasing recurring revenue and customer satisfaction. Nrby helps clients shift field service, operations, and customer service teams from reactive to proactive, significantly improving financial, efficiency and customer satisfaction metrics. The average client sees Nrby pay for itself within the first quarter of implementation.

“Optimizing broadband connectivity is a must in today’s communications environment,” said Chris Kelly, Manager, Engineering and Customer Products for Service Electric Cable TV & Communications. “Nrby’s SmartPin technology and management platform are enabling us to keep our fingers on the pulse of our systems, so that we can ensure that every subscriber has access to the best broadband available.”

Nrby Vice President of Business Development Paul Palermo says Service Electric Cable TV & Communications’ workflow transformation is a perfect case study for how effectively-deployed innovation touches subscribers as much as it does the bottom line. “Service Electric is transforming its operational workflows by simplifying processes while collecting rich, real-time insights on device and network conditions,” Palermo says. “They’re solving problems for subscribers before they even happen, which directly translates into satisfaction and retention.”

Nrby will be exhibiting at the Broadband Communications Association of Pennsylvania (BCAP) Cable Academy April 27-28 in Lancaster, PA.

About Service Electric Cable TV and Communications

In 1948, John Walson ran a cable to connect his appliance store in Mahanoy City, PA to an antenna tower on top of a nearby mountain, eventually connecting homes in the community. As a result, the cable television industry was started in America. This model was copied throughout the country in areas where TV reception was difficult or impossible. Service Electric is also the birthplace of Home Box Office (HBO), launching the country’s first premium subscription service in the Wilkes-Barre market in 1972. Mr. Walson was guided by one fundamental principle;  people wanted quality access to television and his duty was to provide it. Still family owned, Service Electric continues to build its positive reputation in the community and the cable industry, offering a variety of Internet, TV, telephone and telecommunication services. For more information, please visit


Nrby Contact:
Paul Schneider, PSPR Inc.

Service Electric Contact:
Jim Macdonald, Marketing Manager